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CellPoint and Norwegian Trygg Trafikk have launched a joint initiative for safer driving
CellPoint and Norwegian Trygg Trafikk have initiated a cooperative effort with a focus on safer
driving with an information campaign called “Mobile sense”. The Mobile sense campaign informs
about the use of hands free devices such as wireless headsets when driving. In Norway it is
forbidden to use a mobile phone while driving, unless such a handsfree device is used.
CellPoint’s Head of Communication, Geir Langeland says:”- Trygg Trafikk is a very important driving force
with the authorities and the business world when it comes to increasing the awareness of road safety.
Many motorists demonstrate a lack of common sense when hands free, such as Bluetooth® headsets, isn´t
used. CellPoint is now launching the campaign “Common Mobile Sense when driving” and is focusing on
safe driving. The experience from this Norwegian campaign will be used in other European countries.
The Head of Communication at Trygg Trafikk, Kristin Øyen points out:”- To Trygg Trafikk “Common Mobile
Sense when driving” is an information project and a part of Trygg Trafikk´s regular course of business.
The mobile phone steals concentration and reduces the driving capacity. When using hands free device the
distraction is less and this can lead to safer driving.
CellPoint Connect develops, manufactures and markets the Flamingo Bluetooth Headset, a wireless
headset using patent-pending EarClick™ technology for a comfortable fit and also nXZEN and nX6000 with
extreme ”noise cancellation” technology. All products are compatible with Bluetooth devices such as mobile
phones and computers. CellPoint Connect has offices in Sweden, Denmark, Norway, China and the USA
with markets throughout Europe, North America, Latin America and Asia.
CellPoint is listed on Stockholm´s AktieTorget (www.aktietorget.se) with the following ticker symbol: CPNT.
More information can be found at. www.cellpoint.com
Trygg Trafikk is a Norwegian member organization to the voluntary traffic safety workers and works as a
link between voluntary operators and the public authorities whom are in charge of traffic safety. Trygg Trafikk
supports the vision for the work for traffic safety in Norway, where no one should die or get seriously injured.
This vision is in the “National action plan for traffic safety 2006-2015”. The formulation of the plan is done by
Statens vegvesen, Politidirektoratet and Trygg Trafikk on the assignment of Samferdeselsdepartementet.
The action plan is the base for the work in traffic safety in Norway.
For further information please contact:
Head of Communication; Geir Langeland, phone: +47 966 26251
www.cellpoint.com
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